Content Marketing Manager (m/w/d)

Stellenbeschreibung

What we offer you

• A purposeful position, contributing to global carbon-reduction
• An inspiring work environment in the beautiful Speicherstadt
• The opportunity to quickly take responsibility and bring in own ideas
• Flexibility in designing your own tasks and priorities
• Active support in learning new skills quickly
• A motivating work atmosphere to make a difference

Your role

• You create and coordinate the creation of cross-media, high-quality B2B content in the area of sustainability and emissions measurement for the transport and logistics industry (blog articles, social media, newsletters, email campaigns, webinars etc.)
• You develop central documents for our management and sales team, this includes the creation of PowerPoint presentations for meetings, events and sales pitches
• You conceptualize and implement a content strategy for all funnel stages and purposes - you develop valuable and performant content – you know how to qualify leads through curated content
• Conception and development of social media formats and management of our LinkedIn channel
• Creation of testimonial content (images, videos, case studies etc.)
• Managing our PR agency, writing press releases and technical articles if necessary
• You support the organization and execution of events and trade fairs and provide editorial support for events
• Monitor content performance and adjust accordingly to drive business impact

Your profile

• You have several years of experience in building and developing a digital B2B communication strategy in the SaaS environment
• You have very good creative and conceptual skills and see yourself as a passionate communicator
• You have impeccable spelling and an excellent, easy-to-understand writing style - you know how to convince and convert with your content
• Very good written and spoken German and English skills, German is your native language, but creating English content is also no problem for you
• Advantage: You already have good SEO knowledge and are able to develop and implement basic SEO strategies
• Advantage: A high affinity for B2B SaaS products and knowledge of the transport and logistics industry
• You enjoy working independently, but you have just as much fun exchanging ideas in cross-functional teams
• And finally, you have a good sense of humor :)

About us

shipzero is developed by the outstanding team of Appanion Labs. We are experts in data management, analytics, and sustainability focused on transforming environment and quality management in transport and logistics.

Kontakt

Appanion Labs GmbH